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Sludge Underground Podcast

Alana Britz

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Miss

Emalyth, wacken metal battle ssa, metal 4 africa social media manager, emalyth mc, distribution manager @ Avroy Shlain Cosmetics, dog mom.

The Woman Running African Metal From Behind A Screen
396
July 15, 2025

The Woman Running African Metal From Behind A Screen

In this explosive interview, we dive into how Alana Britz became the digital force behind Emalyth, Metal4Africa, and Wacken Metal Battle Sub-Saharan Africa, helping shape the online identity of Africa’s loudest metal festivals. Lana opens up about: - How she got into running social media for metal institutions - Emalyth’s approach to booking bands and scouting talent - Whether bands need a polished EPK to get booked - Her thoughts on allegations that Wacken Metal Battle favours South African act...
Guest: Alana Britz