Music Administration in South Africa: Challenges and Opportunities
EP363: Pure N' Black Ent, a Durban-based music administration powerhouse, has been instrumental in propelling some of South Africa's biggest names to stardom. In this exclusive interview, we sit down with @Vumanivee and @ubestworld to look into their journey and the behind-the-scenes work that goes into doing music admin for artists like Babes Wodumo, Holly Rey, Zee Nxumalo, and DJ Maphorisa.
Discover their meticulous artist selection process, the intricacies of music administration, and the unforgettable stories that have shaped their career. Plus, get a sneak peek at the rising stars they're betting on in the vibrant Durban music scene. Don't miss this insightful look into the world of music management in South Africa.
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Vumanivee
Music administor
Vumani is a music administrator dedicated to the independent music scene. , We helm Purenblack Entertainment, a company Our journey in music administration is marked by collaborations with some of the most celebrated names in South African music. Currently, we are working closely with Babes Wodumo under Wena Wodumo, continuing a legacy of impactful projects. We also have work with Babes Wodumo and the late Mampintsha under West Ink which stands as a testament to our commitment and expertise in nurturing talents. A notable highlight in their career was assisting Holy Ray in securing a win at the 2019 South African Music Awards (SAMAs). In our roster we have an impressive lineup, including industry heavyweights like DJ Maphorisa and Kabza De Small. We also Administrate for Ntencane, DJ Kotin, Sthelo Shozi, Sanele Mkhize, and Sthembile Ngwenya, we guidie these artists towards greater heights and ensuring their music reaches a broad audience. We have accomplishments extend to securing prominent sync placements on platforms such as eTV, Netflix, and SABC channels. The latest success includes the MTN Summer Campaign "Skip to the Good Stuff." Furthermore, we pride ourselves on having gold and platinum-selling artists under our belt, making us the corner stone of Independent artists.
